Thursday, April 27, 2017

June 17: SHAPE Magazine Hosts Second-Annual SHAPE Body Shop


SHAPE MAGAZINE HOSTS THE ULTIMATE BOUTIQUE FITNESS EVENT IN LOS ANGELES
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Join Us For the Second-Annual “SHAPE Body Shop”

A-List Trainers including INSANITY creator Shaun T., The Biggest Loser trainer Jen Widerstrom and E!’s Revenge Body trainerLacey Stone, Will Lead 2,000 Participants in more than 20 Workout Classes

SHAPE_Body_Shop_Fitness_Classes-150.jpgSHAPE_Body_Shop_General_Photos-6.jpgSHAPE_Body_Shop_General_Photos-17.jpg

WHAT:

A one-day boutique fitness event featuring 20+ pop-up workout classes – including PlateFIT and BoxUnion– taught by top trainers like Shaun TJen Widerstrom of The Biggest LoserE!’s Revenge Body’s Lacey Stone, Jenny Gaither founder of the events partner charity Movemeant Foundation and Anna Victoria creator of the Fit Body Guides.

Nearly 2,000 participants are expected.

All proceeds from ticket sales will benefit Movemeant Foundation, a nonprofit, community-powered organization that inspires young women to be confident in their bodies by using fitness and physical movement as a platform for building self-worth and positive body image.

In addition to the workout classes, the event space at Hudson Loft features anAthleisure ShopEat Right Café, a DJ, rooftop lounge, branded locker roomand photo booth, and sponsor activities and sampling from Advocare, Blue Diamond, Burts Bees, GEICO, Le Petit Marseillais, OGX, Olly, Playtex SportPoise, Propel, Purely Inspired, Secret, Sparkling Ice, TheraBand and White Claw.

WHO:
·         Jen Widerstrom — SHAPE columnist, The Biggest Loser star and author of “Diet Right for Your Personality Type”
·         Shaun T – Fitness motivator & trainer, author of "T is for Transformation" (available for pre-sale) and SHAPE Advisory board member
·         Anna Victoria – Instagram sensation and creator of The Fit Body Guide
·         Lacey Stone — Celebrity Trainer on E!'s Revenge Body 
·         Kaisa Keranen – Social media fitness influencer & trainer 
·         Jenny Gaither – Founder & CEO of Movemeant Foundation & Fitness Trainer
·         Chase Weber Celebrity personal trainer
·         Sophie Jaffe – Founder of wellness brand Philosophie; health and wellness expert; certified raw food chef and yoga teacher
WHY:
Want to work out with celebrities and your favorite A-list trainers at the ultimate boutique fitness space?  Raise the bar, sweat it out and crush your goals at theSHAPE Body Shop – a kick-ass pop-up studio event offering innovative classes by your favorite fitness stars. Get your body ready for summer, and support the nationwide movement dedicated to living life with a body-positive, confident and fit mindset.


For more information, visit http://shapebodyshop.com/.
WHERE:
Hudson Loft
1200 S Hope Street
Los Angeles, CA 90015

WHEN:
Saturday, June 17, 2017
9 a.m. to 4 p.m.

TICKETS:
The event is open to the public. Tickets are available at $15 per class. Reserve your spot at https://my.movemeant.org/los-angeles/events/shape-body-shop-la-2017/e123962   

Tuesday, April 18, 2017

The Endless Summer Collection by Macadamia Professional

This complete hair routine will protect you from the elements that tend to dry and damage your hair during those warm months.
The Endless Summer Collection features 4 products, a shampoo, conditioner, pre sun oil treatment, and post sun leave in conditioner, that all work in tandem to keep your hair healthy and happy from UV rays and chlorine. The shampoo and conditioner, are gentle and sulfate free that can be used daily, cleansing the hair of salt and product build up, while locking in moisture with the coconut cream scented conditioner.
 The pre sun treatment, The Sun Shield Dry Oil Veil, contains Macadamia, Argan, and Avocado Oil, in addition to Sunflower Seed Extract, which will hydrate hair cuticles while leaving hair smooth and shiny.  The After Sun Leave-In repair is formulated with a pro oil complex that revitalizes sun parched hair, making this a restorative and botanical treatment.
 Macadamia Professional believes in the power of oils and this summer the Endless Summer Collection will keep your hair flawless whether you are beachside or out and about in the city. Below you will find additional details on each of the products in this collection. The colorful blue and yellow packaging would look great for any summer related stories you could be working on. Of course should you be interested in receiving samples to review please let me know!
 Additionally, I also work with a few other hairs brands so do keep me posted should you have any hair related stories in the works.
Sun & Surf Shampoo ($20; MacadamiaHair.com): Gentle, sulfate-free daily shampoo nourishes and strengthens hair to defend against harsh summer environments and prevent future damage. Helps fight against frizz and humidity. Cleanses hair of lingering salt, chlorine and product build-up.
 Sun & Surf Conditioner ($20; MacadamiaHair.com): A replenishing conditioner that safeguards against humidity and harmful UV rays. It protects against moisture loss and seals out harsh summer elements, leaving hair feeling hydrated and smooth with more manageability and less damaged ends.
 Sun Shield Dry Oil Veil ($20; MacadamiaHair.com): A pre-sun treatment spray that helps protect and shield hair from harmful rays. It hydrates, conditions hair cuticles, and helps minimize loss of color, dryness and damage. Hair is left looking shiny and smooth.  Imparts shine and smooths down fly aways.
 After Sun Leave-In Repair ($20; MacadamiaHair.com): A restorative leave-in conditioner that absorbs instantly to help nourish summer hair and reduce breakage. Revitalizes sun-parched hair and protects against future damage. The formula hydrates hair follicles and leaves hair feeling remarkably stronger, healthier and shiner with more natural body and bounce that is silky and smooth to the touch

Wednesday, April 12, 2017

Lush shampoo bar re-launches in the United States to support global #BeCrueltyFree campaign

Cruelty-free beauty company Lush Fresh Handmade Cosmetics  is re-launching its global best-selling New Shampoo Bar to encourage consumers to get behind The Humane Society of the United States, Humane Society Legislative Fund, and Humane Society International’s global campaign to ban cosmetic animal testing and trade by signing their petition at www.endanimaltesting.org. The revamped bar is now adorned with the charity’s #BeCrueltyFree message in both English and simplified Chinese, the two most commonly used languages on social media, and will roll out in the United States from April 11th.     

More than one million people worldwide have signed #BeCrueltyFree petitions calling on their governments to ban cruel cosmetics. In conjunction with intensive political lobbying and public campaigning by HSI and others, this pressure has so far driven 38 countries or regions around the world to pass animal testing or sales bans in their cosmetics laws – including the European Union, Israel, India, New Zealand, South Korea, Switzerland, Taiwan, and most recently Guatemala.

In the U.S., The HSUS and HSLF are spearheading efforts to pass legislation that will prohibit cosmetic animal testing and phase out the sale of animal-tested cosmetics. In addition to LUSH, more than 190 companies in the cosmetic industry have lent their support to end cosmetic cruelty in the U.S. Consumers can show their support for this important legislation by signing the HSUS e-petition and calling their federal legislators to urge support for legislation to prohibit cosmetic animal testing in the United States.

Vicki Katrinak of #BeCrueltyFree USA, comments: “#BeCrueltyFree USA is excited to collaborate with Lush on our efforts to end cosmetics cruelty around the world once and for all. More than 1.8 billion consumers now live in cruelty-free cosmetics markets and it is time for the US to join this global movement away from animal testing. We’re proud to have Lush’s support of our #BeCrueltyFree campaign.”

Hilary Jones, Lush ethics director, comments: “The horror of cosmetics testing will not be over for animals until the whole world switches to more modern non-animal safety testing methods. Only when this ugly practice is over will our industry truly be the Beauty business. Until that day we all need to keep spreading the message, so it is an honour to be able to help the #BeCrueltyFree campaign.”

New Shampoo Bar is a solid bar with cinnamon, clove and peppermint to stimulate the scalp. According to Lush, cinnamon leaf, bay and clove bud essential oils combine with peppermint to boost blood flow, stimulating the hair follicles. An infusion of nettle and peppermint helps to stimulate the scalp and promote healthy hair. Rosemary soothes, calms your scalp and adds a glorious shine to your hair.
@LushLtd
@HumaneSociety
#BeCrueltyFree

Each year around the world an estimated 500,000 animals suffer and die in cruel and outdated cosmetic safety tests. Rabbits, guinea pigs, mice and rats are the most common animals used to test cosmetics, who may be subjected to having cosmetic chemicals dripped in their eyes, spread on their shaved skin, or force fed to them orally in massive, even lethal doses. Much of this testing is a product of legal requirements in China, which continue to mandate animal testing for most types of beauty products.
Lush believes that the most effective and humane way to test the safety of both ingredients and finished products are through modern non-animal tests and a panel of human volunteers.
Products and ingredients are never tested on animals, nor do they engage with third-party suppliers to test on their behalf. Lush’s strict policy means they will not buy any ingredient from any supplier that tests its materials on animals for any purpose.

About The Humane Society of the United States
The Humane Society of the United States is the most effective animal protection organization, as rated by our peers. For more than 60 years, we have celebrated the protection of all animals and confronted all forms of cruelty. We and our affiliates are the nation’s largest provider of hands-on services for animals, caring for more than 150,000 animals each year, and we prevent cruelty to millions more through our advocacy campaigns. Read more about our more than 60 years of transformational change for animals and people. HumaneSociety.org.

About Humane Society International
Humane Society International and its partner organizations together constitute one of the world’s largest animal protection organizations. For more than 25 years, HSI has been working for the protection of all animals through the use of science, advocacy, education and hands on pro- grams. Celebrating animals and confronting cruelty worldwide – on the Web at hsi.org

About the Humane Society Legislative Fund
The Humane Society Legislative Fund is a social welfare organization incorporated under section 501(c)(4) of the Internal Revenue Code and formed in 2004 as a separate lobbying affiliate of The Humane Society of the United States. The HSLF works to pass animal protection laws at the state and federal level, to educate the public about animal protection issues, and to support humane candidates for office. Visit us on all our channels: on the web at hslf.org, on our blog at animalsandpolitics.com, on Facebook at facebook.com/humanelegislation and on Twitter at twitter.com/HSLegFund.

About #BeCrueltyFree   
#BeCrueltyFree is the largest campaign in the world to end cosmetics animal testing. Globally there are #BeCrueltyFree campaigns in Australia, Brazil, Canada, India, Japan, Korea, New Zealand, and Taiwan. #BeCrueltyFree USA is spearheaded by The Humane Society of the United States and Humane Society Legislative Fund.

About Lush
Lush invent, manufacture and retail fresh handmade cosmetics. A beauty company with a campaigning heart, Lush operates a strict policy against animal testing and lead the cosmetics industry in combating over-packaging by developing products that can be sold ‘naked’ to the consumer. In 2012 Lush launched The Lush Prize (in conjunction with Ethical Consumer Re- search Association), which is a quarter of a million pound annual prize rewarded to politicians, lobbyists, researchers and scientists who are working to end animal testing.  www.lush.com

Yoke Bar: The Hottest Whole Body Workout

Yokebar 
The Hottest Whole Body Workout 



Want to kick your workout into high gear?  

Introducing Yokebar, the latest and most versatile exercise product on the market today. Whether you're a competitive athlete, personal trainer, or just tying to shed a few pounds before vacation, Yokebar will adapt to your fitness level and will help bring you to your goal.

With easy installation, this bar is great for muscle toning, body building, core strengthening and stretching.

How It Works:

Yokebar, the core of the Yoke Training System, is an overhead trainer that moves freely on all 3 planes, forcing each of the muscles to work together to find balance. It has a versatile and easily adjustable chain system, allowing anyone to create customized exercises.
  • Increases Muscle Stamina
  • Improves Strength & Flexibility
  • Significantly Enhances Core Stability

Who Can Use Yokebar?
 
From gym owners and body builders, to the casual pilates and yoga crowd, Yokebar is designed to fit every fitness level - even kids!

It's the exercise equipment that the entire family can use!

This bar has withstood the test of time, has proven to be extremely effective with all training programs, including (but not limited to) crossfit, high intensity interval training and pilates. Yokebar has also been an extremely effective supplement to rehabilitation and physical therapy. 


What it Does:

Yokebar trains your muscles to work together (instead of against each other) and transforms your body into a unified powerhouse. You'll find muscles you didn't know you had!

Easily installed, this bar is great for:
  • Upper Body Workouts (chest, shoulders, arms, back)
  • Lower Body Workouts (quads, glutes, calves)
  • Core Strengthening (abs, obliques)
  • Stretching
  • Plus much more... 
What Sets Us Apart?
 
The value of our system is that it can complement any strength training system. Because you are training your core and other stabilizers, you’re better prepared to prevent common injuries while achieving the goal of maximum muscle recruitment. With a simple re positioning of your body, you can go from easy to advanced which makes this the perfect training system for all ages and ability levels.
 
Traditionally, we are taught to isolate the larger muscle groups: back and biceps, chest and triceps, legs, etc. The Yoke Training System connects the muscle groups by forcing instability. Using Yokebar requires the use of the smaller supporting muscles of the body, that your larger muscle groups depend on. 
"The Yokebar workouts have taken me to a level of fitness that I have not been able to achieve with any other workout. Yoke is challenging and inspiring." - Cari Farquhar


"I used to have back pain every day from years of working in construction.  I no longer do and I can say with 100% certainty it's because of the Yokebar." - Dan Koenig
 
ABOUT DANNY & DENISE LOCSIN,
FOUNDERS OF YOKEBAR:
Spotlight
 
Husband and wife team, Denise & Danny Locsin, created Yokebar to be the ultimate family exercise program.  As a busy mother of four, Denise wanted something that was high intensity, but also safe and easy to set up. Finding a system that could adapt to a variety of fitness needs and ability levels was challenging. The requirements became even broader when Danny injured himself and was forced to give up his usual exercise routine.
After much scientific research and testing, Yokebar was born. Today, Danny and Denise train people in the Yoke Training System and also are the founders of Hi5 Produce, a leading corporate produce delivery service located in the Silicon Valley.

For More Information Visit:  http://yokebar.com/index.html

Yokebar can be purchased: ONLINE

Sunday, April 9, 2017

Have a Seriously Fun First Day of Spring With essence cosmetics

Time to work on that Spring Makeover…for your desk! Liven up your workspace with these new Spring essentials from essence, all available onessencemakeup.com
The False Lashes Extreme Volume & Curl Mascara ($4.99)
It’s time to take your lashes out of hibernation! This mascara envelops every lash for crazy volume plus flirty curl.

Matt Matt Matt Vibrant Shock Lipstick ($2.99)
Switch out your classic red pout for a VIBRANT shock! This silky smooth lipstick dries down to a longlasting matte finish.

Super Precise Eyeliner ($2.99)
Precisely the liner you need for spring! The formula is longlasting and waterproof to withstand any April shower!

Contouring Eye Pencil ($3.49)
Ditch the clutter: line, shadow and highlight with just one duel-ended products – available in two shades!

These NEW essence products are available for less than $5 on  essencemakeup.com!

Saturday, April 8, 2017

The One and Only Mario Lopez seen in the New Arctic Cool Active Wear #HydrofreezeX Technology


Even in the midst of launching his new Lopez Family YouTube Channel and announcing being the host of Candy Crush, EXTRA’s Mario Lopez takes the time to work on his physique while wearing the latest and greatest technology in the fitness world. Setting itself apart from competitors, the Arctic Cool Active Wear, utilizes the #HydrofreezeX Technology which actually ‘actively cools' while you sweat. As sweat is released from the body, the material in the shirt, different from DryFit technology or any other technology on the market, wicks away the body's sweat as it activates a “cooling process” through patented technology, which leaves you feeling cooler as you experience the routine of your workout! 

The shirt has also received rave reviews from individuals working through medical issues such as menopause, hormonal issues, and excessive overheating.

Arctic Cool is thrilled to announce that Mario enjoyed his workout, as he states, “Was really feeling the new cooling technology of the tank. Cooled me down as I sweat! I am always in the gym so this will come in handy. Amazing new technology..." 

Arctic Cool will continue to be seen on influencers around the country such as the star of Buns of Steel Tamilee Webb and more!

Photo credit: Michael Simon/Startraksphoto.com
Who: Mario Lopez
What: Arctic Cool Activewear featuring #HydroFreezeX Technology

Thursday, April 6, 2017

Hawaii's Malie Organics introduces luxurious Botanical Body Gloss

Hawaii’s leading organic beauty brand introduces luxurious Botanical Body Gloss 

Original first-of-its-kind product
Precisely formulated for ultimate hydration 
Gives skin an alluring luster similar to a lip gloss but without the sticky factor

Kauai: Hawaii’s leading and most beloved organic beauty brand, Malie Organics, is proud to unveil its new locally-made Botanical Body Gloss, an innovative, first-of-its-kind product that gives skin an intense hydration boost to reveal a healthy glow and an alluring luster similar to the shimmer of a lip gloss but without the sticky factor.
Malie’s Botanical Body Gloss is luxury natural skincare at its finest. A carefully crafted blend of organic botanical butters are melted with raw island honey and beeswax, then whipped with sumptious extra virgin coconut oil to form a thick, smooth mixture that glides on effortlessly, sinks in immediately and satisfies the skin with silky radiance.
While most lotions contain up to 70 percent water, Malie’s Botanical Body Gloss is water and alcohol free allowing the nutrients of the natural ingredients to deeply penetrate the skin to naturally cleanse and rejuvenate pores, creating a gorgeous, youthful glow.
This deluxe ultra moisturizing formula, which can be applied to wet or dry skin, contains emollients from the rich oils inside the seeds of fruit and nuts, also making it last longer in topical applications than lotions. 
Creamy coconut oil serves as the perfect carrier oil that easily absorbs to deliver the powerful benefits of honey, butters and beeswax to every pore. Coconut oil is abounding in antioxidants helping to prevent wrinkles and sagging skin.  
The ancient healing properties in honey have been proven to promote healthy skin tissue growth, fight aging factors and sooth irritations. Both honey and beeswax contain antibacterial and antifungals that remove and prevent toxic build up.
Botanical butters paired with beeswax, plump, soften and feed dehydrated skin:
  • Organic mango butter is rich in vitamin A, C and beta carotene and prevents degeneration of skin cells, restoring skin flexibility.
  • Organic aloe butter, rich in amino acids and active enzymes, relieves irritations caused by burns and rashes.
  • Organic macadamia nut butter is high in Omega 3 & 6, promoting a soft, youthful appearance while aiding in recovery of sunburn and scars.
The characteristic fragrances of delectable coconut and sweet honey complement Malie's signature aromas and leave skin with a perfectly perfumed tropical essence.

Indulge in Malie’s Botanical Body Gloss while enjoying the tropical scents of Plumeria, Kokeʻe, Pikake and Mango Nectar.
The luxurious formula is temperature sensitive and will solidify at 76 degrees or colder. Simply run under warm water and the butters will soften.
Malie’s Botanical Body Gloss is an extraordinary natural treatment that leaves skin with a remarkable and rejuvenated shine and eye-catching shimmer.
Malie never uses petroleum, mineral spirits, sulfates or parabens, and never tests on animals or uses animal products.

Retail Price/Availability: $25 (4 oz) at Malie flagship boutiques and www.malie.com 
# # #

About Malie Organics

Founded in 2004, Malie (pronounced mah-LEE-ay) is the essence of organic beauty, offering luxurious natural and organic products for the home, body and spirit. All Malie products are made in the USA, drawing on the talent and time-honored traditions of local artisans, using only all-natural, organic and wild-crafted ingredients. Honoring their Hawaiian roots, all Malie products feature indigenous and local Hawaiian flora. Each product is formulated without the use of petroleum, mineral spirits, sulfates or parabens and is approved by the Natural Products Association. Malie does not test on animals or use animal products. For more information and a list of retailers, visit www.malie.com

Tuesday, April 4, 2017

Natural personal-care line founder, Shannon Drake shares the dirt on ingredients to watch out for in toothpaste

 

Natural personal-care line founder, Shannon Drake shares the dirt on ingredients to watch out for in toothpaste to keep your pearly whites white, and your body safe from toxins

Have you ever read the ingredients in your toothpaste? Scary right? Founder, chief beautifucication officer and lead dirty girl Shannon Drake will help guide you  through the top toothpaste ingredients to look out for: the good, the bad and the ugly! She developed this super-natural line The Dirt, only four years ago, and swaps out only all-natural ingredients completely natural and free of gluten, soy, corn and grain. Drake invented the first ever MCT (coconut oil) based toothpaste and top selling clay toothpowder, and has developed a cult following accross the country and beyond.

"I want to change our morning routine into a self care ritual. We are gifted these amazing human bodies for our short trip around the sun, when we take care of ourselves we are showing our appreciation for this amazing opportunity we are given. By changing our routines into a self care ritual we are fundamentally changing our experience of reality into one based around a pleasurable, luxurious, engaged human experience. As a long time practitioner of the paleo lifestyle I noticed  something about my favorite natural products... they were pretty lame. Many used ingredients that were highly processed, questionably safe and just seemed 'green washed'. I felt really let down," explains Drake, "Using the principals of the paleo lifestyle; a 'whole foods' life style based on clean eating and high nutrients I drew inspiration from my passion for studying traditional beauty secrets from around the world to craft high quality, beautiful and natural products for women, men and kids too."
Here is the good, the bad, and the ugly on toothpaste and what to look out for:
The Good

Coconut Oil - Everyone’s favorite oil, it is anti-bacterial, anti-viral and helps to balance and moisturize the delicate skin on the mouth protecting against sores and dry mouth.

Bentonite Clay - An amazing edible clay that has been used to detoxify the body for hundreds of years!, It is a mild abrasive and is gentle on teeth.
Myrrh - Used since ancient times to heal and protect the gums, it is Anti-bacterial and naturally heals wounds and sores of the mouth like canker sores.
Clove - Is a natural toothache aide, a little bit of close will not only numb tooth pain but also helps to fight any infection that may be causing the pain.
The Bad

Artificial sweetener - Aspartame, saccharin, Sucralose, mother nature didn’t make these and you should avoid them in your toothpaste. They are associated with many chronic diseases like shrinkage of the thymus gland, reduced growth rate, dementia, some cancers and immune diseases. These sweeteners are in a lot of processed foods so many people already get a high dose of these sweeteners. They are easily avoided in toothpaste.

Artificial preservatives - Artificial preservatives can cause inflammation in some individuals, also some people have bad reactions to preservatives and may get dry chapped lips or break outs from these preservatives touching their lips during brushing.
The Ugly
Plastic Microbeads - Plastic is ruining our planet and while it may be hard to avoid completely it is easily avoided as an ingredient in toothpaste. sparkly bits, flecks or white dots clue you into plastic micro beads in your paste. Not only do these tiny beads get into our water system and poison fish but they also can wedge themselves in-between your teeth and gums, opening up space where bacteria can plaque can settle.
Propylene glycol -  When derived from petroleum Propylene glycol is an artificial substance the is not optimal for your system.
Triclosan - Used as an anti-bacterial agent triclosan kills not only the bad bacteria but also the good bacteria in your mouth. It also gets into the water system and kills microscopic organisms that are essential to the eco system. It was developed to be a pesticide and has been tied to endocrine disruption, thyroid disorders and one study showed it gave mice fetal bone disorder. People who use Triclosan toothpastes have been shown to have it in their urine, proving that although we spit out our toothpaste, the chemical ingredients still get into our system.
Click here to see our video with Shannon explaining the good, the bad and the ugly on toothpaste

Shannon's natural must-have solutions to keep your mouth minty fresh, teeth pearly white

Oil Pulling Mouthwash - $40
Why yes, you read that right - this excellent elixir is both an oil pull and a mouthwash. Fancy a fix of fresh breath? Gargle a gulp for a stint to fend off the funk with clove and mint. On a quest to invest in your oral best? Savor a swig with glee to exile toxins with clove and sesame. So whether you need to rally for a stroll down makeout alley, or embark on a trek to dislodge bacterial drek, our Oil Pulling Mouthwash has that secret sauce that'll keep you saying 'dang, this stuff is BAWSE!'

MCT Oil Toothpaste - $10/$15/$30
The Dirt's MCT Oil Toothpaste, an effective and tasty alternative to synthetic oral care, is a small but mighty. The MCT Oil Toothpaste improves oral health through the use powerful, natural ingredients while building a unique flavour profile. For lovers of the classic toothpaste taste, Rose Cocoa Mint features a strong mint flavour.  Looking for a milder flavour? Give Sweet Cinnamon a try. Last but not least, Cocoa Mint boasts the unique flavour of both bold mint and sweet chocolate.


Dirty Balm Lip Treatment - $10
Can't get enough of the lip balm? The Dirt has got you covered with their Dirty Balm! You've tried every lip balm on the market but you're about to meet your match. The Dirt's lip balm uses traditional beauty secrets from around the world to provide the most effective lip care you have ever tried. This is the BEST lip balm on the PLANET! 


Trace Mineral Tooth Brushing Powder - $30
Voted top tech beauty product of 2016 by Instyle on the Today Show,  give mom the  The Dirt's original and best spiced trace mineral tooth brushing powder! Did you know the glycerin in modern toothpaste can coat your teeth and prevent the natural process of re-mineralization that keeps your teeth strong and white? The Dirt is made to support your natural re-mineralization process and get your teeth back to their strong, sparkly selves. It has a sweet spiced orange flavour that will leave your mouth feeling clean and spicy! 


Anti-Microbial Copper Tongue Scraper - $10
Give the gift of fresh breath with The Dirt's Copper Tongue Scraper. The Copper Tongue Scraper removes the gunk that brushing alone simply cannot. Why copper? Various forms of copper have been used for medicinal purposes throughout the history of mankind, the Egyptians used copper for their water pipes, ship builders used copper to keep algae off ships, copper has recently been tested in the fight against the deadly MRSA virus. 

Clean Mint or Sweet Cinnamon Natural Breath Spray - $10
Looking for an all natural breath spray free of alcohol, artificial flavoring, GMO glycerine or xylitol? The Dirt has the answer for you! Their Breath Sprays use only MCT Coconut oil, therapeutic grade essential oils, and solvent free stevia extract to give you that fresh minty breath you crave, plus a pick me up of healthy essential fatty acids. What other breath spray can do that?  And in honour of Earth Day, their 1oz amber glass bottle keeps your spray fresh while looking sleek and reducing the use of plastic. Recycle the bottle or re-purpose.
Pair with their Toothpowder or MCT Coconut Oil Toothpaste for fresh breath that can't be beat!

###

About The Dirt: The Dirt Paleo Personal Care was founded to start a revolution. We were not satisfied with the natural product lines on the market, many a 'green washed' to look much safer than they actually are and most use soy or corn byproducts which are cheap and unnecessary fillers. We demand more!  We invented the first ever MCT (coconut oil) based toothpaste and top selling clay toothpowder, and has developed a cult following accross the country and beyond.
All of our products are Soy Free, Corn Free, Gluten Free, Grain Free, Cruelty Free and Natural. We don't use fillers, ever! Our essential oil blends are formulated to preform not just smell good (Sorry other guys). Everything about our product blends is intentional... and awesome. 
Because, why should your healthy lifestyle stop at your plate? Fix your face! The dirt is 100% natural 200% kick-ass.
The line has been featured in many media outlets including InStyle, Vogue,  LouLou, Flare, Well+Good, Beauty Editor, The Kit, and The Today Show. Shannon is a great resource both on and off camera and is available for sound-bites or or interviews.
About Shannon Drake, owner and founder: I've been a long time practitioner of the paleo lifestyle. After sticking to an extremely healthy routine, I started to notice something about my favorite natural products... They kinda sucked. I felt let down, many used ingredients that were highly processed, questionably safe and just seemed 'green washed'.

Using the principals of the paleo lifestyle; a 'whole foods' lifestyle, clean eating and high nutrients I drew inspiration from my passion for studying traditional beauty secrets from around the world. I blended potion after potion until the ultimate formulas were created. 'The Dirt' Paleo Personal Care was born.

Ingredients: We're taking 'natural' to the next level. Our blends are made using the highest quality natural ingredients and they are also specially formulated to work with your body in very specific ways. We use essential oils for their healing properties, absolutes for their aromatherapy properties and oils and butters for their nutrients. While you may love a mint lip balm we would not recommend using menthol in a healing balm because it is a mild skin irritant. Likewise olive oil is high in Oleic acid which while moisturizing, can trigger acne in sensitive individuals. In a world full of amazing natural ingredients why settle for 'good enough' we strive for best. 
What you will find in our line:
Pure, glorious essential oils
Natural high nutrient butters
Luxurious fatty oils (Don't fear fat!)
Mineral rich clays and salts
What you wont find:
Cheap fillers like soy bean oil or palm oil
Corn or corn by-products like Maltodextrin or xylitol
Harsh essential oils that can damage delicate skin
Gluten or Grains
'factory farmed' bees wax
Artificial preservatives
The line can be found online, and can be shipped Nationally in both the U.S. and Canada
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Kim Kimble to launch new product line on HSN Dec. 29 and 30

Kim Kimble, one of Hollywood’s most sought after celebrity hairdressers and hair expert, is launching her new product line,  Kim Kimble...